To attract high-quality applicants, you need to actually attract them by offering them something attractive.
I work with many clients that expect a high applicant flow full of quality applicants…
… but they don’t offer any kind of benefits or perks in their job offerings.
They are confused about why they aren’t getting applicants but fail to ask themselves whether they would want to apply for their own jobs given the lack of benefits and perks.
It may be time to beef up your benefits and perks!
Ask yourself… is your pay and PTO package competitive with your competitors?
If you cannot increase monetary benefits and perks, get creative with your other offerings!
-Can you offer some work-from-home flexibility?
-Can you ensure no on-call, nighttime, or weekend work?
-Can company vehicles or computers be taken home?
Your benefits don’t have to be typical, they just need to be ways that make the grass greener at your company vs. your competitors’ companies.
Do your research on what your competitors are offering to see how you stack up against them!
Think outside of the box when it comes to the benefits and perks that you are offering to your employees.
The clients we work with that DO offer benefits have much more applicant attraction success than our clients who DON’T.
If you’d like help re-thinking your benefits and perks, let us know. We’d love to start helping you attract the applicants you’re after!
Still struggling with low applicant flow no matter how you change your job ad? It may be time to shift your focus towards improving your company culture.
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